CliftonStrengths

CliftonStrengths34 is a tool designed to identify an individual’s most natural and recurring patterns of strength.

Don Clifton worked hand-in-hand with the incredible human ingenuity at Gallup to identify 34 patterns of human expression through which strength can emerge, which are identified and ranked through a 177-question survey. According to Clifton, true strength occurs when these patterns of thinking, feeling, and behaving are supported through training and investment.

This tool is rooted in positive psychology, which seeks to nurture innate genius. It does not put anyone into a box, as the chances of someone having the same results are statistically impossible. Most individuals connect to and resonate with the first 10 strength patterns, which are dynamically interconnected and an extremely rare subset — at Canon, we call this set an individual’s Strength Flow System. The language associated with each CliftonStrength is expressed in relatable terms for immediate utilization and application in building self- and interpersonal trust.